How it works
CPM = spend ÷ impressions × 1,000.
Free calculator / Marketing
Find campaign cost for every thousand impressions.
Change any value. The result updates here in your browser.
Your answer
CPM = spend ÷ impressions × 1,000.
$500 spend across 100,000 impressions is a $5 CPM.
This is a calculation from numbers you supply, not financial or tax advice. Check assumptions before making a decision.